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What influences have these historic voyages exerted on the places Cheng had set his feet on
ISBN: 9789812291530
Written / Compiled by 周珏菁
Pages: 112
Chinese Business Strategies 'Romance of the Three Kingdoms' Series What influences have these historicThe Chinese are known for being shrewd businessmen able to thrive under the toughest market conditions. The book offers readers 30 real life, ancient case studies with comments on their application in the context of modern business. Several established shops mentioned in the stories are still in operation. They include the Tongren Tang Medicine Shop and Caizhi Zhai Confectionery. Presented in lighter vein by Chinese cartoonists Jiang Wei and Ma